Air source heat pump cost in the West Midlands
An air source heat pump in the West Midlands typically costs £13,500 installed — 4% above the UK average of £13,000. After VAT and the Boiler Upgrade Scheme you would pay £6,000. Most jobs here fall between £8,300 and £18,500.
- Typical installed £13,500
- vs UK average +4%
- After grant £6,000
- Trade day rate £175–£240
What you would actually pay
3-bed semi · the West Midlands- Typical installed cost Air source heat pump, supplied and fitted
- £13,500
- VAT at 0% Energy-saving materials, until 31 March 2027
- £0
- Boiler Upgrade Scheme Your installer applies on your behalf and the grant comes off the quote.
- −£7,500
- Net cost to you
- £6,000
This 0% rate ends on 31 March 2027. The date that counts is when the work is completed, not when you sign. Check on GOV.UK (opens in a new tab).
If you borrowed £6,000.00 over 36 months at 0.0%, it would cost £166.67 a month — £6,000.00 in total, of which £0.00 is interest. The last payment would be £166.55.
Illustration only — not a quote, not an offer of credit, and not financial advice. Rates depend on your circumstances and creditworthiness.
What affects air source heat pump costs in the West Midlands
Tradespeople in the West Midlands typically charge £175 to £240 a day, which is 4% above the UK average and the single biggest reason prices here differ from the national figure.
Birmingham and the Black Country hold dense Victorian and Edwardian terraces alongside some of the largest post-war municipal estates in the country, much of it now owner-occupied. Cavity walls are the norm in the interwar and later stock, so insulation work is generally cheaper here than in the stone-built regions. Herefordshire, Shropshire and Worcestershire are rural and older, with timber framing common.
Close to the UK average for rainfall, sheltered from the worst of the Atlantic weather by the Welsh mountains. The Shropshire hills and the Staffordshire moorlands are wetter and colder than the conurbation. Nothing here is extreme, which makes the region a reasonable guide to typical UK weathering.
Planning and building regulations in the West Midlands
Extensive Green Belt rings the conurbation and limits what can be built outward, so extensions and loft conversions carry more weight here than new outbuildings. The black-and-white timber-framed towns of Shropshire and Herefordshire hold heavy concentrations of listed buildings, where repair in traditional materials is usually the only route, and Ironbridge Gorge is a World Heritage Site with correspondingly tight control. Birmingham and Coventry both have conservation areas covering substantial areas of terraced housing, where roofing materials and window styles have to be matched.
Grants and schemes in the West Midlands
Boiler Upgrade Scheme — Your installer applies on your behalf and the grant comes off the quote. Full details and eligibility .
You may also be eligible for
- Energy Company Obligation (ECO4) — Means-tested and funded by energy suppliers rather than government, so it is not deducted from the prices on this page.
Eligibility and scheme details change. Always check the official page before you commit to the work.
How the West Midlands compares
| Region | Typical installed | vs UK average |
|---|---|---|
| London | £16,500 | +25% |
| South East | £15,000 | +17% |
| South West | £14,500 | +10% |
| East of England | £14,000 | +6% |
| East Midlands | £13,000 | UK average |
| West Midlands · you are here | £13,500 | +4% |
| Yorkshire and the Humber | £13,000 | UK average |
| North West | £12,500 | −2% |
| North East | £12,500 | −5% |
| Scotland | £13,500 | +2% |
| Wales | £12,000 | −6% |
| Northern Ireland | £11,500 | −12% |
Regional figures scale our UK guide price by local labour rates. They are indicative, not quotations.